What to track
Commercial prompts around category demand, buying criteria, observed entities, mentions, citations, and source domains.
For marketing teams
Turn AI visibility into a weekly Answer Ledger.
See which commercial prompts include your brand, which observed entities appear, and which evidence deserves attention first.
What to compare
Provider-level differences and repeated samples, so a single generated answer does not become an unsupported campaign claim.
What to inspect
A concise Answer Ledger entry with the underlying prompt, provider answer, citation pattern, and next measurement attached for the team.
Campaign evidence
See which proof point survives the provider comparison.
Start with the questions your team uses in positioning, campaign planning, and competitor reviews. Keep the prompt set stable enough to compare week to week, then expand it when the evidence shows a new gap.
Illustrative prompt set
Example marketing prompt set
Category demand
Which tools should a SaaS marketing team consider for AI visibility monitoring?
Buying criteria
What evidence should a marketing lead review before choosing a monitoring platform?
Observed shortlist
Which entities appear most often, and what sources are present with those observations?
Keep the question stable, repeat the observation, then attach the answer and source trail to the next review.